InstaHippo

Did you know that many of the Washington Post’s online stories include a little box showing blogs that are linking to that story? It looks like they have been since this fall.¹

Join Washington Post Comics page editor Suzanne Tobin online once each month to discuss the comics pages. From artists to writers to editors, Tobin is joined by a different guest for each show.²

Journalist Howard Kurtz reports on the media in print, on television and online. He’s the media reporter for The Washington Post and writes the paper’s “Media Notes” column.³

The Washington Post’s new network, which it calls the Sponsored Blogroll–brainchild of Jeff Burkett, head of Sales Development at Washington Post/Newsweek Interactive–aims to promote a corporate version of the same business model, minus the awkwardness (they hope). Bloggers can opt into an agreement whereby they display advertising on their blogs and in return receive a link in the “Blogroll” section of the Washington Post’s online content.⁴

Setting up the technical process behind providing back issues of The Washington Post online required an effort similar to the one for extracting, formatting, and transmitting the content of each day’s newspaper (see above), but the existing digital archives were stored on a different type of computer system, so separate issues had to be addressed. This project continued after the daily feed was in place.⁵